Inbound Link Campaigns

Link popularity is one of the ways search engines determine the ranking of websites. The greater your link popularity, the more relevant your website will be to the people looking for that type of site. Here at SEO Fox, we have several different methods of link aquisition available to you. We can help to build up your link popularity by targeting completely relevant websites as link partners for you to get your website higher ranking in the various search engines, we can also gather one way links for your website which is thought by many to be the most authoritative links possible. We also offer both general and niche directory submissions in various formats and structures.

Link Exchanges

We search out relevant web sites for your website to exchange links with. The more web sites you have linking to you, the more traffic you can expect your site to receive. People often find many web sites just by visiting other web sites that are linked to them.

The basics of what we do for you:

• We research your industry and locate non-competing websites that are relevant to your own.
• We research each possible link partners website reliability with the search engines.
• We develop strong keyword rich anchor text for your links as well as detailed descriptions that target your website.
• We request reciprocal linking with the accepted possible link partners.
• We monitor all requests made and answer all inquiries or questions posed by possible linking partners quickly and professionally.
• We manage all aspects of the link exchange, validating inbound links and addition of needed links to your website.
• We supply intuitive software that makes future reciprocal linking simple for you.

Why only relevant sites?

While we understand that currently none of the search engines actually use theming as a part of their ranking algorithm, we also realize that it is a probable requirement down the road. By making sure that your web sites inbound links are completely relevant now, we insure that your web site stands the best possible chance at weathering new algorithm changes in the major search engines.

Directory Submissions by Hand

Directories are generally human-edited websites which link out to what its editors feel are the better websites on the internet. Because the web sites in a directory are reviewed by people and compiled by a focused subject category, they are generally very relevant, topic specific sources of good one way inbound links.

What are the benefits of submitting to Directories ?

The main benefit of directory listings are the relevant one way backlinks they provide your web site. The major search engines also seem to give web sites listed in known directories more preference mostly due to the fact that a human editor has reviewed your website and found it acceptable to be listed in their directory.

• You attract buyers in your industry
• They generate traffic for your website
• Good place to find promotional partners

• Multiple Anchor Text - Using only one anchor text is considered as being unnatural linkage manipulation.
• Customization - Our specialists develop keyword rich page titles and descriptions for each of your listings.
• Relevancy - There are thousands of directories. We identify good quality relevant directories to list your web site in.
• We know submission - We know exactly what the editors are looking for and how to get your site listed quickly.
• Quick Listing - Our submission specialists manually submit your web site to the most relevant categories.

The goal of our submission specialists is to have your website included in the directories listings with minimal editing needed by editors. In order to achieve this we have spent significant time researching and analyzing the inner working of directories in general. In fact several of our submission team are editors at some of the more widely known directories, giving us an inside view and an edge on the competition.

General Knowledge

Why is quality better?

Most every search engine has a method of determining why some links are better than others. With Google, it is their PageRank system. This system determines how important a website is by the number of people linking to it, as well as the PageRank of the linking websites. The higher the quality of the link, the more benefit you derive from it.

What is this about anchor text?

Anchor text is the text that is visible to surfers on the websites that link to you. This is critical because several large search engines, Google included, place added weight on anchor text that contains your targeted keyword(s). We make sure that the anchor text used by people linking to your website is fully qualified and targeted to your main keywords, thus boosting your chances even further at high rankings.